SHSUEH

perfect pitch

for the first time, i actually enjoy a book i have to read for class. it’s about pitching in the advertising context, but relates to other areas as well. he pulls examples from the OJ trial, and discusses flaws in OJ’s prosecutors. another premise of the book is about perfection. if perfection is the goal, then you’ve already lost. i realize that i’ve told you pretty much nothing about this book, but all i wanted to really say is that i want to finish it.